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In the vast cold expanse of the northern lands of Westeros, the lords of House Stark ruled as King in the North for generations. Stoic, noble and pragmatic, House Stark swore allegiance to the Targaryen crown and kept faith for nearly 300 years and to House Baratheon when the Targaryens fell. However, overly noble stoics can be vulnerable and the Stark words heard often in the halls of Winterfell ring true. Winter is coming. The Stark's resiliency, strength and ability to thrive under the most intense situations are greatly shaped by Winterfell's frigid temperatures. Naturally, it's best served chilled or over ice. Please drink responsibly.